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Writer's pictureCaitlin Kelley

Creating Your Ideal Home: The Benefits of Choosing Brick for Custom Designs

When you think about a brick, you may imagine a red rectangular block 3-5/8 x 2-1/4 x 8 inches. You could be familiar with bricks as paving for sidewalks, as a structure for a chimney, or as exterior walls. However, bricks are more versatile and flexible as a building material and definitely worth consideration when designing your dream home.


Aesthetically pleasing, bricks lend an attractive, traditional appearance, coming in various colors, textures, and styles to suit your architectural design. Long-lasting and high in sustainability, salvaged bricks can be reused in new construction. Bricks have a dense thermal mass that helps regulate indoor temperatures, retaining heat in winter and staying cool in summer.


Bricks, dating back to 7000 BC, are one of the oldest known building materials. Today, bricks blend modern and globally-inspired aesthetics and are functional and adaptable to local conditions.


Let’s explore the unique and unexpected twists as bricks move beyond their standard use to create striking designs for your custom home.


Discover the history of brick


Thousands of years ago, bricks were made in areas with warm climates, like ancient Egypt, where mud or clay was mixed with straw and dried in the sun for hardening. Around 3,500 BC, the invention of fired brick allowed the material to become popular in cooler climates. Romans used differently shaped bricks to build walls, forts, cultural centers, vaults, and arches.

Byzantine Church of Saint Panteleimon in Thessaloniki, Greece


During the 12th century, the Brick Gothic style became popular throughout Europe and the Baltic countries, using split courses of bricks in varying colors and glazing with white lime plaster. Brick Renaissance architecture followed with custom and shaped bricks to imitate the architectural sculptures.


In the 1600s, Dutch and British immigrants came to America with brick masons who could create bricks at the job site. With the Industrial Revolution and brick manufacturing, bricks could be made easier and cheaper, soon replacing stone and rock.


Brick became a preferred building material throughout American cities like Boston and New York. Many historic structures, like Independence Hall in Philadelphia and St. Luke's Church in Virginia, were constructed with bricks. Early skyscrapers were often clad in brick or terracotta, taking 10 million bricks to build the Empire State Building. In the 19th century, the government mandated many cities to use bricks in building codes as a fireproof alternative to wood after experiencing devastating fires.


Old Colony House 1739 Newport, Rhode Island


In the 20th century, famous architects like Le Corbusier, Frank Lloyd Wright, and Louis Khan embraced brick as a building material for their designs.


Explore traditional uses for brick


The iconic structure of the Roman Colosseum features extensive brickwork in its supporting arched tiers and intricate brick masonry, including the keystones. The Romans were skilled bricklayers and developed innovative techniques. In ancient Greece, bricks were occasionally combined with stone for decorative elements.


The Roman Colosseum


The versatility of brick lent it to both structural and decorative uses.

Bricks have been used as a load-bearing material for constructing residential and commercial building walls, foundations, and floors due to their strength and durability. Distinctive architectural elements like arches, columns, and decorative facades with abundant colors, textures, and sizes were constructed using bricks.


In addition to walls and floors, bricks are a popular choice for paving high-traffic outdoor areas They can be laid in various patterns and are very durable. You’ll often see bricks in retaining walls, garden beds, and other hardscaping elements. 


A whimsical custom-designed patio courtyard using brick, mosaic tile, and flagstone


Exposed brick walls have been a decorative and artistic trend and can add texture, warmth, and character to the interior of your custom home.


Incorporate brick for contemporary designs


Brick can be traditional, but is also a wonderful architectural element for innovative and contemporary designs. Brick screens are created with views in mind, allowing natural light and breeze to flow while maintaining privacy. Intricate brick patterns make beautiful dappled effects when backlit.


Double Duplex Toronto, Canada Batay-Csorba Architect Doublespace Photography


For your dream home, consider incorporating brick screens innovatively, with multi-level designs to add visual interest.


Unique brick patterns generated through computer algorithms create complex geometric designs. As a professional architect, I can guide you in exploring unusual brick arrangements to create statement elements for your home.


You may consider using salvaged bricks, giving them a new purpose. Reclaimed brick flooring, countertops, and furnishings impart an aged character, and these repurposed old bricks from demolition sites help reduce waste.


Exposed Calicanto Wall in a Casco Viejo Bedroom in Panama City, Panama


For your custom home, add brick accents for layered visual appeal, and exposed brick columns and natural stone provide tactile contrast. Deeply colored glazed brick adds richness as a backsplash, to surround your fireplace or for other architectural details. Whether painted or left natural, brick infuses warmth into your home.


Incorporating brick as a building material for your contemporary home creates beautiful and innovative designs.


Celebrate the multiple colors of bricks


Brick coloring comes from soil composition native to the region, influenced by climate, topography, and time. Sandy soils of the Nebraska hills contrast sharply with the clay-rich soils found in parts of the southeastern United States. Regions with volcanic activity, such as the Pacific Northwest, have soils formed from volcanic ash deposits.


When designing your custom home, consider the soil's proportion of sand, silt, and clay particles, affecting the brick’s properties of water retention and drainage.


Red bricks are the most classic and conventional color, exuding warmth and timeless charm for traditional, colonial, and rustic homes. Brown bricks, often associated with a rustic or farmhouse-style aesthetic, offer a natural and earthy appeal and create an inviting look, especially when combined with other natural materials like wood.


With a sleek, sophisticated appearance that complements minimalist design elements, gray bricks are a popular choice for modern and contemporary homes. White bricks offer a clean and crisp aesthetic, giving a fresh look and you can combine contrasting colors and bold architectural features.


Black Brick on the Villa BW by Mecanoo, René de Wit Photographer


Orange or tan bricks are commonly used in Mediterranean-style architecture, providing a warm, earthy character and a rustic charm to your home's exterior. Or select multicolored or blended bricks featuring a blend of different hues, offering a visually exciting and dynamic appearance. They are perfect to add uniqueness to your home's exterior, particularly if you desire a more eclectic or bohemian style.


The variations in shades, textures, and finishes allow you to further customize and personalize your home's exterior. As you select the color for your bricks, consider architectural style, surrounding environment, and personal preferences.

In addition to natural colors, you can paint bricks in any color you choose to make your home truly stand out.


Reveal the versatility of brick


Regardless of your chosen color, brick can be multipurpose—as a building material used for floors, walls, and roofs.


Construct your dream home with brick walls


Brick's exceptional compressive strength supports immense vertical loads and offers durability, fire resistance, and thermal mass for energy efficiency. Requiring minimal maintenance, brick walls provide long-lasting resilience. Constructing load-bearing brick walls without additional framing saves costs and time.


As a non-load-bearing wall, bricks excel in sound insulation and dampen noise transfer. Both durable and low-maintenance brick walls offer long-lasting performance and reduced lifecycle costs. Aesthetically appealing brick adds warmth and texture to interiors, allowing creative design possibilities and a unique ambiance.


Select brick for flooring in your custom home


Brick flooring is a blend of durability, character, and warmth. Brick is incredibly resilient, with natural color and texture variations that add depth and visual interest, creating a rustic and inviting ambiance.


One advantage of brick flooring is its low maintenance requirements. Bricks are resistant to stains, scratches, and moisture, so floors retain their beauty for years. Additionally, brick's thermal mass properties can contribute to improved energy efficiency. By absorbing and releasing heat, bricks regulate indoor temperatures and reduce heating and cooling costs.

You may desire the French country home style where brick flooring is a beloved and iconic feature that perfectly captures rustic charm and ageless elegance. The shades of terracotta or deep reds complement the exposed wooden beams, stone fireplaces, and distressed furniture hallmarks of French country design.



Brick flooring can complement your interior design style ranging from traditional to contemporary, creating a warm and inviting atmosphere in your home. In contrast, its durability and low maintenance make it a desirable flooring for high-traffic areas like entryways, kitchens, and hallways.


Design your roof with beautiful clay tiles


Along with walls and flooring, brick is also a roofing material. Clay tile roofing, made from fired clay bricks, has been used for centuries due to both durability and beauty. After hundreds of years, many historic buildings still showcase their original clay tile roofs. The variations in texture and color of clay tiles add character, making them a desirable option for your home design.


A key advantage of clay tile roofing is its resistance to harsh weather conditions. These tiles are virtually impervious to moisture, fire, and extreme temperatures, providing superior protection for you and your family. Additionally, clay tiles are eco-friendly and sustainable, lending to recycling or reuse. Their thermal mass also contributes to energy efficiency and regulates indoor temperatures, reducing the need for excessive heating and cooling.


Perhaps you want a Spanish Colonial Revival aesthetic like in California where clay tile roofing captures the essence of this style. The warm, terracotta-hued tiles, often featuring curved or barrel-shaped profiles, evoke a sense of Mediterranean charm and rustic elegance. These roofs, protecting you from the elements, have aesthetic appeal, and can complement your home’s stucco walls, arched windows, and courtyards.



Clay tile roofing has various design possibilities, with multiple shapes, colors, and patterns to align with your home’s style. From the classic barrel-shaped tiles to the more modern flat profiles, clay tiles create visually stunning and unique roofscapes. Their versatility allows for creative expression, whether you want a Mediterranean-inspired villa or a contemporary urban home.


Proper installation and maintenance of a clay tile roof can enhance your home's aesthetic appeal and value for decades to come.


Enhance your design with the warmth and texture of brick


Bricks have been used for exterior construction, and their appeal has also made it a popular design element for interior spaces. Using brick as a kitchen backsplash adds warmth, texture, and character with a rustic or industrial vibe. You may create a visually interesting focal point while also having a practical and durable surface that is easy to clean and maintain. Your brick backsplash can be customized with different patterns, colors, and finishes to suit your preferences and complement your kitchen design.


Beyond kitchen backsplashes, brick can be incorporated into various other areas of the home to create unique and eye-catching design elements. An exposed brick wall in a living room or bedroom can add a cozy, loft-like ambiance and a striking accent feature. Brick can also create decorative fireplaces, mantels, or entire feature walls, adding depth and texture to the space.



Brick can be used in bathrooms to enclose a shower or as a decorative accent, creating an inviting atmosphere. Additionally, brick can be used outdoors for patios, walkways, or outdoor kitchens, seamlessly blending indoor and outdoor living spaces.

Brick offers endless possibilities as you incorporate unique design elements throughout your home.


Generate unusual patterns with algorithmic design


Today, architects can explore unusual asymmetrical and curvilinear brick patterns through algorithmic design, which was impossible in the past. Revolutionizing how architects approach brick construction allows for complex geometric designs to create exclusive features in your custom home.


Brick arrangements were limited to linear, symmetrical patterns due to constraints in manual design and construction methods. However, with the power of algorithms and digital fabrication, you can create intricate brick patterns that break away from the standard grid-like patterns. Open yourself to a world of possibilities with unique and visually striking brick structures.


We can now easily generate and analyze organic shapes, designing brick facades and structures that mimic the fluidity. Incorporate undulating curves to invoke visual interest and challenge the brick's perception as a rigid, rectilinear material, showcasing its versatility and adaptability.


Casa de la Musica Pieve di Cento, Italy, Mario Cucinella Architects Roberto Conte Photographer


Your custom home can feature one-of-a-kind brick elements that are innovative, captivate the eye, and challenge conventional notions of brick construction.


Brick reimagined for a versatile modern home design


Brick has a long history as a versatile and durable building material. Used in traditional architectural styles worldwide, brick creates an enduring home with decorative aesthetic qualities. Brick can be incorporated into classic patterns and innovative new designs to align with your taste. With multiple colors, patterns, and textures, brick allows you to design a custom home that is extraordinary.


Computer algorithms allow you to generate complex, unique brick arrangements, giving your home unique features. With applications ranging from structural walls to decorative accents, brick remains famous for its beauty, hardiness, and ability to lend warmth to your dream home’s style.


If you want to build a custom home that aligns with your style, call me, and let's begin the conversation.

Tel: 858-344-2404, or email: caitlin@caitlinkelleyarchitect.com.

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